THU, APR 24, 2025 – 7 Pathways to Startup Success: Create Value Through Innovation

The traditional narrative of entrepreneurship often revolves around tech prodigies and venture-backed unicorns, leaving many aspiring founders wondering: What if I don’t fit this mold? Is there a place for me in this landscape? The truth is, entrepreneurship is not a one-size-fits-all endeavor but rather a realm of possibilities limited only by one’s imagination and determination.

The Nasdaq Center is thrilled to be joined by Lori Rosenkopf, Vice Dean of Entrepreneurship at The Wharton School of the University of Pennsylvania and author of Unstoppable Entrepreneurs, to share stories and actionable insights on the rich tapestry of founders who have carved their unique pathways to drive impact through innovation. Drawing from her thirty-year career and interactions with more than 20,000 students, Lori will offer a compelling roadmap for entrepreneurial success that will challenge your limiting beliefs about entrepreneurship and reveal practical steps to help you forge your path, regardless of background, stage, or industry.

Key Takeaways:

• Seven distinct entrepreneurial paths, from disruptors to intrapreneurs.
• The six Rs of entrepreneurial success.
• Insights for navigating inevitable setbacks and challenges.
• Strategies for overcoming biases and obstacles in securing funding and support.
• Tools for developing an entrepreneurial mindset, regardless of background, stage, or industry.

Register